Lou Lin

Senior Product Marketing Manager

About the author

Lou Lin is the senior product marketing manager at ClickTime.com, focused on connecting product capabilities with real-world marketing outcomes. With a unique background in UX design and marketing analytics, she specializes in making complex tools accessible to users of all levels. Sarah’s content is grounded in strategy, user empathy, and a drive to help marketers get the most out of their data. She's also a passionate advocate for responsible data use and inclusive marketing practices.

click tracking

Tracking Clicks on Your Website as Conversions

Learn how to track clicks on your website as conversions to improve your CRO and performance marketing. Detailed guide on GTM, GA4, and click-based event tracking.

Jan 12, 2026 7 min read

click tracking

Introduction to Web Tracking: Understanding Click Tracking

Learn how click tracking works in digital marketing. Discover tools, implementation guides for GA4, and strategies to improve CRO using behavioral data.

Jan 2, 2026 6 min read

conversion rate

What is a Good Conversion Rate for Digital Marketing Campaigns?

Unlock the secrets to good conversion rates in digital marketing. Learn benchmarks, calculation methods, and optimization strategies to maximize campaign performance.

Dec 29, 2025 15 min read

conversion rates

Evaluating Conversion Rates: What Is Considered Good?

Uncover what constitutes a good conversion rate for your industry. Learn how to evaluate your performance, identify areas for improvement, and boost conversions.

Dec 26, 2025 15 min read

click tracking

Understanding Click Tracking

Learn about click tracking, its benefits for small businesses, different types of click tracking, and how to use click tracking tools to improve conversion rates and user experience.

Dec 17, 2025 4 min read

international sales conversion

How to Increase Conversion Rates for International Sales

Learn how to increase conversion rates for international sales with data-driven strategies, cultural adaptations, and AI-powered personalization. Expand your business globally!

Dec 15, 2025 10 min read

click tracking

How to Track Clicks Using Popular Analytics Tools

Learn how to track clicks using popular analytics tools like Google Analytics, Hotjar, and Mixpanel. Improve your website's user experience and conversion rates with data-driven insights.

Dec 12, 2025 12 min read

click tracking

What Is Click Tracking?

Learn what click tracking is, how it works, and how it can improve your website's performance. Discover the benefits of click tracking for conversion rate optimization and user interaction analysis.

Dec 10, 2025 13 min read

click tracking

- Common Questions About Click Tracking

Demystifying click tracking! Get answers to frequently asked questions about click tracking, its benefits for CRO, user behavior analysis, and digital marketing. Learn how AI tools can help.

Dec 8, 2025 11 min read

session analytics

Beyond the Click: Unveiling User Behavior with AI-Powered Session Analytics

Discover how AI-powered session analytics can transform your small business's online performance. Learn to use click tracking, response time analysis, and user interaction monitoring for conversion optimization.

Dec 5, 2025 11 min read

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